The reason? It works-on both counts. Since 1988, when the Whitetail Institute of North America became the first company dedicated to the development of protein-rich forage blends for whitetail deer, the number of Boone and Crockett Club (B&C) and Pope and Young Club (P&Y) entries has risen dramatically. According to a study conducted by outdoor life contributor Brad Herndon, 12,935 typical P&Y bucks (125 inches minimum) were registered between 1991 and 2000, compared to a total of 9,315 between 1961, when the organization was formed, and 1991. As for the number of B&C typical entries (170 inches minimum), 1,896 bucks scored high enough for the record book between 1991 and 2000, while a total of 2,088 were logged in between 1932, when whitetails records were first registered, and 1991.