Max Motors, a auto dealership in Butler, Missouri, is offering customers a choice between two sales incentives with their vehicle purchase: $250 in gasoline or $250 credit at a local gun shop.


So far, most buyers from The Show Me State have opted for pistols over petrol.

Every buyer so far “except one guy from Canada and one old guy” has chosen the firearm, said owner Mark Muller. He recommends his customers select a Kel-Tec .380.

“This thing has taken off. Sales have quadrupled,” said Muller, whose dealership sells both used and new vehicles, including General Motors and Ford products.

Muller told Reuter’s News Service that he got the idea for the promo after hearing some recent U.S. Presidential campaign rhetoric about guns, religion and gun owners who reside in America’s heartland.

“We all go to church on Sunday and we all carry guns,” said Muller. “I’ve got a gun in my pocket right now. I have a rifle in my truck. We’ve got to shoot the coyotes out here, they’re attacking our cows, our chickens. We’re not clinging to nothing. We’re just damn glad to live in a free country where you can have a gun if you want. This is the way it ought to be.”