Three honeys!.
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We’re taking a look back at another vintage Outdoor Life this month. The June 1960 issue cost 35 cents and was, for the most part, a Father’s Day gift guide. Check out our May 1960 Selections >>
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These days, our gift guides often feature clothing and hunting or shooting gear. Back in the day, Outdoor Life gift guides apparently featured…gigantic playing cards? Yes, we’re as mystified by this as you. “Happy Father’s Day, Dad. Have a deck of 7-inch-high, washable–WASHABLE!–plastic playing cards!”
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As you can see, products that offered relief for “rupturing” were particularly popular in the June 1960 gift guide. Apparently, dads in the summer of 1960 were prone to rupturing things a lot.
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Call us crazy, but if an ad reads “Giant Hunting Knife” in big, bold letters, shouldn’t it feature a photo of something other than a pocket switchblade?
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They sure don’t make ’em like they used to. If only we could still get Dad a 9mm pistol for under 20 bucks!
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Or, even better, a .38 S&W for $14.95!
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Funny thing is, this product, “Arn’s Fish Grip,” actually makes sense. It’s a way to hold fish securely for hook removal, and appears much easier to slip on than a pair of grip gloves. And yet, I’ve never seen one in a tackle box.
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The ad reads, “Roughing it was never more relaxing.” As all sportsmen and auto enthusiasts know, nothing says “roughing it” like a 1960 Chevy Impala.
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Again, more rupture relief!
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This item might just take the cake for being the most perplexing ad in the entire issue. The “Personalized Fish Tag” allowed you to “let others know that you caught and released that fish.” We’re not sure what the tags were actually made of–or how, exactly, they stuck to a fish’s scales. What we do know is that, fortunately, this product didn’t catch on.
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Ah, the precursor to the Therm-A-Rest.
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Today’s air mattresses are much lighter and more durable, but they look surprisingly similar to the ones from 1960.
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Three honeys!
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Technically, these girls were pitching fishing lures. A giant version of each lure was created for them to model.
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Rereading this article makes you think: If America was running out of land on which to camp in 1960, what’s the state of America’s camping opportunities in 2010?
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The THTM for June 1960 was titled “Safe by a Nose,” and was submitted by Marvin Glenn of Douglas, Arizona. Click ahead to read the story…
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“One morning on my ranch in Arizona’s Chiricahua Mountains, my son, Warner, and I corralled a herd of wild mares for inspection.”
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“We were busy checking them for bruises and worms and didn’t notice that a stallion had come by for water.”
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“I left the corral to get some medicine and suddenly saw the stallion nearby, watching me belligerently.”
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“I’ve hunted mean mountain lions, but I’ve never seen a more vicious beast than this horse. Suddenly he charged me; I ran desperately.”
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“Teeth bared and tail flying, the enraged horse gained on me. I thought I was a goner.”
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“Just then my best lion hound leaped in to save me by nipping the horse’s nose.”
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“As the horse ran off, I patted my dog and thanked my stars he’d been there.” Check out our May 1960 Selections >>

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