Blast from the Past: August 1960

A lot of big events happened in August of 1960. The 1960 Rome Summer Olympics kicked off. Beatle-mania began to spread in Europe, as the Fab Four embarked on a series of successful shows in West Germany. Sputnik 5 was launched. (It had no people on board--just dogs, mice, rats and plants.) Hurricane Donna ravaged the East Coast of the United States. And this edition of Outdoor Life (left) hit newsstands.
The issue opened with a rather interesting story about tracking grouse by capturing them, tossing a black cloth hood over their head (think low-budget kidnapping movies), and then attaching a radio transmitter.
Ironically (given the rather brutish technique for capturing the birds), the whole thing was part of an official scientific study. Also, I can't imagine that such a large radio transmitters went unnoticed by the grouse.
Ah, nothin' like cleaning your guns, thinking about dandruff.
On page 8, things really start to get good, as exemplified by this ad for a gigantic balloon! Yes, the ad really does say, "Insure fun at the beach." More like insure chaos!
Some things never change--who doesn't want a good jackalope mount, even today? (Do you have a jackalope mount? Send us a pic. We want to make a gallery.)
History's greatest couplings: Peanut Butter and jelly. Butter and toast. ...Flashlight and cigarette lighter?
Learn Karate. "The more violent and brutal the attack upon you, the more effective your defense."
A neat photo that ran in the issue of a school of tuna and a nearby fishing boat. Aerial photography is standard fare nowadays, but in August, 1960, it was still somewhat special.
Many sportsmen might remember the snarling cat ads from Winchester.
The full-color feature in the issue was titled "Giants of the Kalahari," about an African hunt.
John A. Scharf wrote an article about fishing with a secret custom lure: A No. 2 Colorado spinners with a Yellow Sally bass fly (tied onto a long-shank hook), baited with a nightcrawler.
Not a bad ram in any year or decade.
An old Carhartt ad...
And a modern Carhartt jacket...virtually unchanged from 50 years ago.
Lures that "automatically" shake or vibrate have never caught on with the masses, but they've been around for a long time. In the 1960s, however, the concept was fairly new...
...and the concept was endorsed by this guy.
Also in the 1960 issue, Jack O'Connor took his hunting gear overseas.
A nice Striper. It'd definitely be a candidate for our current Fish of the Year program.
The "Frontier Shirt" never quite caught on with the masses either...
...although it did catch on with guys like this.
Like the July, 1960 issue, the August issue featured a lot of ads for Florida land.
It seems that Florida real estate was big business back in 1960, when much of the state was still undeveloped.
Here's an ad you don't see every day.
You rarely see ads like this either. In fact, Tanganyika hasn't been an African state since 1964. (Tanzania is the more common, modern name.)
The This Happened to Me story from August, 1960, was by Earl Lail from Asheboro, North Carolina. Click ahead to read the story!
"While rabbit hunting in Cherryville, North Carolina, my four brothers, father, and myself came upon an abandoned farmhouse."
"Behind it was a pile of brush and rotten lumber that looked as if it might hold a bunny. I went over to it."
"The wood crumbled when I stepped on it, and down I plunged into a deserted well."
"I plummeted 60 feet, and then hit the frigid water."
"My brothers heard my yells, and ran for help. Meanwhile, I braced my feet and back against the well's slimy sides."
"About a mile off, my brothers met a farmer plowing. He raced home for his long chains."
"They lowered the chains and pulled me out just in time. My back and hands were numb."
"Cold feet, blisters from holding chain luckily were the ordeal's only effects."
Let us know what you think about the August, 1960 issue, and my umbrella. Leave comments below!