Scott Einsmann

Scott Einsmann

Executive Editor, Gear

Scott Einsmann is Outdoor Life’s gear editor. He oversees the gear team’s editors and writers who are subject matter experts in bows, knives, hunting, fishing, backpacking, and more. He lives in Richmond, Virginia with his wife and two bird dogs.


  • Expertise and interests include target archery, bowhunting, saltwater fly fishing, bird hunting, snakehead fishing, knife making and turkey hunting.
  • Enjoys thoroughly testing gear with an objective methodology 
  • Previous work experience: Archery Trade Association and archery coach


Einsmann went to James Madison University where he majored in archery, studied writing and rhetoric, and started a school news site. He was fortunate to be part of a talented team that won the 2009 collegiate archery national championship. He’s won a few tournaments and achieved all-American honors. After college he went to work at the family restaurant while coaching archery. He then went on to work for the Archery Trade Association as a staff writer for Archery 360 and Bowhunting 360. He became the ATA’s digital manager overseeing consumer facing sites, social media, and video production. While at the ATA, Einsmann freelanced for Outdoor Life and Field & Stream. In 2021 he joined the OL team full time as gear editor where he brings expert-tested gear reviews to readers.


Einsmann graduated from James Madison University with a bachelor’s degree in Writing and Rhetoric and a minor in Non-Profit Studies.

Words of Wisdom

Shoot your bow on all days that end in Y.

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